betty crocker recipe card library. revisited.

Oh, how I love perusing vintage 50’s-70’s cookbooks. I pick them up involuntarily at yard sales and thrift shops. They are irresistible, beautiful, ridiculous, and for me, they also hold a bit of nostalgia.

In this feature from the 11/1/15 New York Times Magazine, “In Search of Lost Foods,” artists Maurizio Cattelan and Pierpaolo Ferrari capture the essence of Betty Crocker’s classic recipe cards, conveying an overt sense of absurdity in their imagery.

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